WHO WE ARE

In the 1980's, my family opened a jewelry manufacturing in the heart of Downtown L.A. This business has been passed down generation to generation. Since the first day, we’ve been working tirelessly in order to expand our product offerings and make our customers experiences even better. We’re proud of how far we’ve come, yet remain committed to performing even better. Since I have taken over this gem of a business, I have decided to make quality items for an inexpensive price. In our manufacturing, we work more on high quality fine jewelry which includes 10-18k and all sorts of diamonds. Although we do work on silver products, we have recently expanded on our silver production since it has been so high in demand. 
Our jewelry is all handmade and always quality checked before sending them out to our customers.
Our collections are carefully selected. I am pleased to be starting this new journey and hope we meet your perfect shopping criteria. Delivery options and payment methods are generous and flexible. Browse through our product gallery and experience shopping with rein for yourself. Please don’t hesitate to contact us with questions, comments or suggestions.